Big Ideas Bring in Big Money
February 7, 2007 2:44 amGoogling around I found this Jewish Week article on why Jewish mega-philanthropists aren’t donating to Jewish causes:
Our annual research of mega-gifts — gifts above $1 million — turns up at least 50 people who could match or exceed Stanton’s generosity. Typically, these are wealthy Jewish business leaders who give only relatively modest gifts to Jewish causes.
It’s tempting to write these people off as uncommitted Jews, but it would be wrong.
If Jewish causes want to receive mega-gifts, they have to prove themselves worthy. They have to compete on equal ground with the secular hospitals, symphonies, museums and universities, all of which court and inspire Jewish donors.
The money-paragraph at the end:
Look at it this way: Today’s philanthropists think like investors, because that’s how they got wealthy. They want their money to achieve a return; they want results.
That means Jewish causes need to change the way they run their businesses. Want to attract investment? You need a clear definition of what you hope to accomplish, a strategy for accomplishing it, and clear metrics that demonstrate your progress. Even more importantly, those metrics have to reflect your goals, not your activities. Non-profits, especially in the Jewish community, need to treat their donors like corporations treat their shareholders, and start to demonstrate real, measurable results.
Categories: America, Community, Governance, Jewishness, Metrics, Philanthropy, Strategy








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